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商品編號: 9-616-706 出版日期: 2016/03/10 作者姓名: Bernstein, Ethan S.;Buell, Ryan W. 商品類別: Service management 商品規格: 再版日期: 地域: Japan 產業: Transportation 個案年度: 2005 - 2005
商品敘述:
In 2005, Teruo Yabe is asked to revive Tessei, the 669-person JR-East subsidiary responsible for cleaning its Shinkansen ("bullet") trains. Operational mistakes, customer complaints, safety issues, and employee turnover are at or near all-time highs, even as the demands on Tessei continued to grow. Given previous leaders'' failed attempts to fix Tessei''s problems with increased managerial monitoring and controls, Yabe seeks a creative approach to overcome the motivation, capability, and coordination challenges facing his organization. Like many contemporary leaders, he selects transparency as his tool. He is, however, unique in adopting a highly nuanced approach to implementing transparency. In the process, he not only leads a fantastic organizational turnaround but even helps to make otherwise "dirty" work more meaningful for Tessei front-line employees. The case therefore presents students, particularly in leadership, organizational behavior, operations management, and service operations courses, with an opportunity to think through how a well-crafted transparency strategy can act as a powerful leadership tool.
涵蓋領域:
Managing employees;Service management;Employee engagement;Employees;Efficiency;Quality management;Leadership;Service quality;Transparency
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